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Youth
development - building leadership and encouraging
entrepreneurship,
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Helping
underprivileged youth gain self esteem, confidence
and achieve their potential, and
- Extending
warmth to the elders.
As
a responsible corporate citizen, PSA adopts a two-pronged
approach in its CSR efforts:
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Adopted
Beyond Social Services as its charity since December
2004, and adopted the Children's Cancer Foundation
and the Lions Home for the Elders as its charities
in January 2008.
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Promoting
the PSA Volunteer Movement.
Beyond Social Services (Beyond) is a charity that focuses on less privileged children and youths who are prone to delinquency. Beyond's vision is that by 2025, every child and youth in Singapore, despite a disadvantaged background, has the opportunity to refuse a lifestyle of delinquency and welfare dependency. Beyond is a partner agency of MILK, which stands for Mainly I Love Kids, a charity that supports children and youth from low-income families.
Website: www.beyond.org.sg
About
Children's Cancer Foundation
Children's Cancer Foundation
(CCF) is a charity that strives to improve the quality
of life of children with cancer and their families through
enhancing their emotional, social and medical well-being.
It operates two Family Support Centres.
Website: www.ccf.org.sg
About
Lions Home for the Elders
Lions Home for the Elders
is a non-profit organisation and charity. It operates
two Lions Centres - Toa Payoh and Bedok. The Lions Home
provides 24-hour nursing and clinical care for the elderly
as well as the management and care of Dementia residents.
Website: www.lionshome.org.sg
Volunteering in PSA
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PSA recognises the benefits of the nation's kindness movement. By supporting volunteerism, we all contribute towards building a more cohesive society. Where we have the means, we should give of our time and talents to where there is a need.
Last year, close
to 500 PSA staff volunteered their services to
Beyond Social Services' activities such as: providing
vital manpower and logistics support for MILK
Run 2007; assisting in
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preparations for providing English and Math tuition for children in the LIFE Centre Programme - Beyond's basic literacy programme targeted at children from disadvantaged backgrounds; and facilitating as camp rangers of Campland - an adventure learning programme for foundational stream students, among other activities. |
In 2008, PSA is supporting
Beyond in its educational activities throughout the
year. Our PSA volunteers will take different groups
of Beyond and CCF children to visit places of interest
in Singapore and organise Children's Day and festive
activities.
They will also organise
activities and visits to the Lions Home to bring cheer
to the home residents.
PSA is a sponsor for MILK
Run 2008. To be held on 6 July, Sunday, at River Valley
Green, MILK Run 2008 is a youth day celebration cum
charity event to raise funds for anti-delinquency programmes
for youth and children from low income backgrounds served
by Beyond Social Services. The MILK Run is organised
as a zero-cost event where all costs are borne by sponsors.
All funds raised go directly towards the beneficiaries.
For more information on
MILK Run 2008, please visit the official website at
www.milkrun.sg
PSA's community efforts in the past include:
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Long-time sponsor of the Sealion Feeding Show since the 1970s
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Long-time principal sponsor of the country's National Day Parade.
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Organiser of regular blood donation drives since the 1980s.
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Organiser of a Walk-A-Jog which raised S$250,000 for the Children's Cancer Foundation.
- Principal Sponsor of the PSA Singapore Global Enterprise Challenge in 2004 and 2005, which aims to nurture the spirit of enterprise and innovation among youths.
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